If you want to add backdrop with text/poem in your funeral templates, then first you should be on home page and then scroll down the page and click on Start Now button.
After that it will open login/signup page if you are a new user then you should signup first other wise you can login and then it will open customization tool where you can customize your template as per your requirement.
To add backdrop FUNERAL POEMS/TEXT/SENTIMENTS and click on Insert Text Backdrop button and select backdrop. To add a text box in funeral templates, click on the FUNERAL POEMS/TEXT/SENTIMENTS and click on Add Funeral Poem/Text Box button.
It will open a list and click on any poem to insert in program. you can also give effect on your text by select text. After selected text edit list will open above the text box by which you can give effect on poem and you can drag and drop poem/text in the backdrop.